concept
I was given the opportunity to create pieces for alex warren’s “cheaper than therapy” tour! when approaching this project, I wanted to create a cohesive set of pieces that represented warren’s personal style and referencing vintage sports and streetwear pieces. As a consumer of merch, I wanted to create pieces that would appeal to Warren’s fanbase while still apealing to his own design style! after hours of researching I was able to built out various exciting piece - enjoy!
deliverable: create various tour merch pieces including: multiple tee options, sweatshirts, hoodies, accessories that appeal to the target audience
inspiration
see these pieces on tour!